About Us

Who We Are

Hook Lafrance Insurance is a full service general insurance Brokerage offering a wide range of insurance products as well as Motor Licence Issuing services for Saskatchewan.

Our Focus

As an Independant Brokerage, we have solid, reliable insurance company partners. This allows us to provide our customers with a wide range of coverage options.


Our business has shown steady growth over the years by serving clients with a simple strategy – providing our customers with the best coverage choice tailored to their needs. Our brokers focus on finding the best coverage package for the customer at the best cost. 

See Our Partners

Our History

Hook Lafrance Insurance was formed in 1984 when Frank & Norma Hook were joined by Louis & Carla Lafrance. The business opened in the Victoria Square Mall in June 1984 and continues to operate from the mall today. Frank & Norma Hook retired in 1994. Louis Lafrance remains active in the operation of the business.


Management and staff have remained very stable over the years and have come to know most of our long term clients on a personal basis.  

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Professional Affiliations

Insurance Broker's Association of Saskatchewan

Hook Lafrance has been a member of the IBAS since 1984. Visit IBAS website

General Insurance Council of Saskatchewan

Our brokers are licensed and maintain continuing education requirements in accordance with the GICS. Visit GICS website

Our Team

Louis Lafrance 
B Admin, CIP

Insurance Broker

Email Louis

Gail Novecosky

Insurance Broker

Email Gail

Brandy Walters

Insurance Broker

Email Brandy

Jen Baun

Insurance Broker 

Email Jen

Debbie Skiba 

Insurance Broker

Email Debbie


Ann Mozel

Licence Issuer, Personal Auto Broker

Email Ann


Kim Morrison

Licence Issuer, Personal Auto Broker

Email Kim


Our Partners

We represent solid reputable companies

Ready to talk about your insurance options?

Contact Us